Embodied Methodologies Challenges and Reflections

Question: Discuss about the Embodied Methodologies for Challenges and Reflections. Answer: Introduction Communication is the basis for the exchange of information among people and effective communication determines the failure or success of organisations. Effective models of enterprise mobility are very important when it comes to promoting and maintaining efficient communication by using various technologies within an organisation. Communication forms one of the key components that also comprise several features which are useful for running a successful and profitable business (Business Communication Quarterly, 2009). In any organisation, communication between employees has the potential to dramatically affect the process of workflow and in turn the business process and its success. The absence of effective communication and tools can drastically affect the work performance of an organisation be it of any nature. Additionally, the lack of skills to identify the need for communication systems and recognizing which kind of communication system will be the most effective can also be a har d blow to an organisations overall business and profitability. Therefore, the implementation and maintenance of communication systems are extremely crucial depending upon the organisations requirements (Vaidya and Shah, 2014). It is also a very challenging responsibility to choose the right kind of real-time communication system that will perfectly comply with a specific organisational setup and go with its nature. There are several factors to consider when it comes to choosing the right kind of communication system to promote enhanced communications (Derwesh, 2015). These factors include reliability, easy maintenance, expenses and management, fault tolerance, liability, risk factors included, longevity, availability of features, and the like. The communication system must also be able to adapt itself flexibly with its surroundings and continuously change with the changing needs of the organisation. Each of these factors has different weightage depending upon an organisations requir ements and demands. Real-time communication systems are being adapted by increasing number or organisations for their effective benefits in maintaining a well-structured communication between the employees, the peers, and the other stakeholders. Organisations understand the importance of different features of voice as well as Microsoft Lync Server 2013 technologies like offering advanced communication facilities and multimedia in real time for stimulating effective communication. Therefore, in order to come to terms with the challenging task of identifying the right kind of real-time communication system and also measuring the effectiveness of the specific real-time communication system in comparison to other such systems, the following research study will be carried out (Vaidya and Shah, 2014). For the effective carrying out of the research, a work proposal has been designed that outlines the different strategies and techniques that will be used. To find out the need for real-time communication systems Identifying Microsoft Lync Server 2013 as one of the types of real-time communication system and extending its development, functionality, and delivery Description of different features of Microsoft Lync Server 2013 like Usage of dial-in during conferences, pledge a meeting, present and add Microsoft presentation files, and go through Microsoft PowerPoint files. Advantage of Microsoft Lync Server 2013 With the collaboration of conferencing server and Microsoft the unified system was created known as Microsoft Lync Server 2013. It is the ultra-modern communication tool which works with the combination of all the communication methods known. The best part of Microsoft Lync Server 2013 is that it can be administered with just the help of a single infrastructure. The Lync 2013 has features such as file sharing, external and monitoring access, voice for the organization, video audio, archiving, fast messaging, attendant with speech, dynamic status, and it also have important features such as web conferences and all. Application integration The duration of the present study will be for six months starting from the month of August 2016 till the month of January 2017. In these four months, staffs will be categorised and divided into four groups depending upon the nature of work they share. The communication within the groups and outside the groups with peers and other staffs will be recorded through Microsoft Lync Server 2013 sessions twice a week. Additionally, their communication patterns will be recorded using email communications twice a week. The staffs will be chosen at random and interviewed using a couple of questions to obtain individual opinions regarding significance and modes of effective communication. A questionnaire survey will also be held twice a month. At the end of four months, data obtained will be interpreted and assessed using various statistical tools. Interpretation of data will take one months time. During this time, data will be collected from secondary sources too. At the end of January 2017, a complete report will be provided on the findings. Name of Activity Obtaining permission from the respective organisation Setting up of Microsoft Lync Server 2013 Data Collection (Primary Data) Data Interpretation and Secondary Data Collection Estimated no. of Days/Month needed 1 month (August) 3- 4 weeks 3 months 1 month Research Methodology The research methodologies chosen to carry out the present study will depict a mixture of methods. For carrying out the present study, positivism theory of philosophy will be used, the inductive approach will be used, Case study of an Oman organisation along with Survey strategies will be used to find out outcomes, and a mixed method will be used to collect both qualitative as well as quantitative data. Qualitative data provides us with a quality data while quantitative data provides us information in the form of numbers which can be interpreted in various ways statistically. Quantitative data will help the researcher to find out the patterns and propose a hypothesis. The hypothesis can be further tested through experiment strategies to check the validity of the hypothesis and accordingly state a theory (Coleman and Ringrose, 2013). For the following proposed study, the philosophical theory used will be a positivist. According to this philosophy, to conduct research importance is given on observation. Several observations will be taken and all of these observations will be described in real-time from an objective point of view. This philosophy will help to understand or discover the relationships of objects in real time and thereby helps to deduce laws or theories (Coleman and Ringrose, 2013). For the present study, this particular philosophical theory will be used to observe how Microsoft Lync Server 2013 is better in enhancing communication within an organisation when compared to other modes of real-time communication systems (Temple et al., 2010). To follow the positivist theory of philosophy, the researcher will need to have a series of observations which are repeatable. This helps to avoid biases and helps in comparison of objects in real time. The approach to be used for the present report will be the inductive approach. The inductive approach method will help the researcher to make observations, find a pattern from the set of repeatable observations as aforementioned by using positivist philosophy. Next, by using inductive approach, the researcher will be able to create a hypothesis by observing and then finding patterns. Finally, the hypothesis created, can be explored or validation through series of experiments and the hypothesis can then either be rejected or accepted and a theory will be constructed depending upon the outcomes of the experiments and findings. The inductive approach for the present study will help in observing the advantages, disadvantages, and other important things, find a pattern among them and propose a hypothesis. Implementation strategies A research strategy will usually have a goal, as to why the research is being carried out. Next, a research strategy will have a set of procedures or steps which when properly followed by the researcher will help them to achieve expected results. Additionally, a research strategy will have a set of proposed techniques that will be involved to fulfil each of the steps proposed in the procedural portion. In order to find the effectiveness of video conference system as a prime tool for promoting enhanced real-time communication system, a Case Study will be conducted on the Oman Refinery Company. The organisational structure of the company will be thoroughly assessed and Microsoft Lync Server 2013 will be used to monitor the inter-organisational communications. Furthermore, a survey strategy will also be utilised to take note of the opinions of individual staffs and employees working within the organisation regarding the effective ways of communication and its significances. Case study strategy will help the researcher to study the characteristics and features from a real-life organisation while survey strategy will help the researcher to find patterns existing in the data (Coleman and Ringrose, 2013). Choices between various communication server and Microsoft Lync Server 2013 Data of both qualitative and quantitative nature will be collected. Qualitative data will help the researcher to identify the various features of a typically small sample of data as well as understand the importance of each of the features so as to be able to recognise patterns from a set of observations and deduce a hypothesis. Quantitative data will help the researcher to focus on finding the set of patterns from the obtained data by using a large amount of data usually (Chadwick, 2016). Depending on the objectives of the present research and the issues that have to be investigated, it will be best if all the staffs within the organisation can be interviewed. However, because of time restrictions and the huge number of staffs working in the company, a random sampling method will be used to select people for the questionnaire and interview experiments. The random method reduces biases and ensures the equal probability of each one of the individuals being included (Coleman and Ringrose, 2013). Primary and Secondary Data Collection Data collected will be of primary nature and also from secondary sources. The case study on Oman Refinery Company will provide primary data while the internet and peer-reviewed journals from the college library will be used to obtain already published data. For collecting quantitative data, the primary source will be observing the staffs and employees of the organisation. Microsoft Lync Server 2013 is set up to note down the changes happening over communication patterns (Enhanced Onion Routing Framework for MANETs, 2015). For comparison purposes, one control set having no real time communication system and another set having to email as the real-time communication system will be used. Questionnaires will be established and the staffs and employees of the organisation will take part in these questionnaires. Furthermore, interviews with individuals will also be conducted (Coleman and Ringrose, 2013). For secondary research, literature reviews will be done, peer reviewed journals from t he college library as well as from the internet will be used. Data Analysis and Interpretation Data interpretation is of crucial importance as because until and unless some collection data is interpreted, one cannot come to know what will the possible outcomes of carrying out a certain research or study. Therefore, it is very important to assess the obtained data and interpret it in the best possible manner to provide proper outcomes of a project. The quantitative data collected will be measured through various statistical tools like average, central tendency, frequency distribution, correlation, etc. Results will be analysed with the help of Excel spreadsheet and graphs will be drawn in order to analyse all the data procured. For analysing the qualitative data, all the opinions of the interviewee were noted and recorded for considering them during analysis of the findings. These opinions will be used to predict the patterns of outcomes on the basis of theoretical propositions. Such propositions will thereby be used for analysing in the process of data processing (Internationa l Journal of Social Research Methodology: Theory Practice, 2012). Ethics can be referred to as the level of appropriateness measures followed during the course of carrying out of a research especially during the process of data collection. First and foremost, the employees and staffs who will be taking part in the research study will be informed that their opinions and answers will be recorded for the purpose of scientific study and research (Vaidya and Shah, 2014). No questions were asked to any of the employees regarding confidential matters of the organisation. Methods have been carefully chosen to ensure avoiding biases as much as possible. The research methodologies are chosen to ensure best of the interest of the researcher. However, some limitations remain as one research is not enough to find out the answers to all kinds of questions or research objectives. The present research methods have identified only Microsoft Lync Server 2013 as the choice of the real-time communication system and have compared its effectiveness only with one other mode of communication- emails. The duration of the research is limited owing to time constraints and availability of a paltry number of resources; staffs interviewed and the group of staffs observed were only a few and for only a limited period of time. Conclusion The following research proposal provides a detailed explanation about the research methodologies to be used for carrying out the present study on importance of communication server administration. The work proposal establishes the importance of communication which forms the basis for exchanging information amongst people and also for the establishment of effective communication. This is very important as it determines the success or failure of an organisation is it of any nature. Therefore, the implementation and maintenance of communication systems are extremely crucial depending upon the organisations requirements. It is also a very challenging responsibility to choose the right kind of real-time communication system that will perfectly comply with a specific organisational setup and go with its nature. References Business Communication Quarterly. (2009). Business Communication Quarterly, 72(2), pp.145-145. Chadwick, R. (2016). Embodied methodologies: challenges, reflections and strategies. Qualitative Research. Coleman, R. and Ringrose, J. (2013). Deleuze and research methodologies. Edinburgh: Edinburgh University Press. Derwesh, M. (2015). Integrating Internet Protocol (IP) Multicast over Multiprotocol Label Switching (MPLS) for Real Time Video Conferencing Data Transmission. IJARCCE, pp.368-372. Enhanced Onion Routing Framework for MANETs. (2015). International Journal of Science and Research (IJSR), 4(12), pp.967-970. 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